![]() ![]() Your audiences need time to absorb the valuable words of your message. Be sure to maintain a measured pace when you present. Rhythm. Another impact of digital culture is the speed of our communication, particularly in the rate at which we speak. ![]() Aspire to precision and clarity when you speak. This is not to say that you should use long or esoteric words. Our digital culture of text messages, tweets, and email has impacted our spoken language, often reducing it to monosyllables, idioms, and clichés. Correctness of diction.“Diction” is often used to refer to articulation, but its primary meaning is word choice-think of dictionary. ![]() With all due respect to Sir Winston’s estimable writing skills, I’ve taken the liberty of extending his 1897 verbiage (bolded) into modern times: When he was just 23, he wrote an unpublished paper called “The Scaffolding of Rhetoric,” in which he offered five “principal elements” to win over audiences. Sir Winston’s oratorical skills were world famous, and he started developing them at an early age. ![]()
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